The world-famous Museum of Ice Cream officially opened to the public in Shanghai on July 31, providing a sweet pink world with multi-sensory installations. Photo: VCG

Visitors sit on a pink carousel at the museum on Aug. 7. The Museum of Ice Cream has been listed as one of the “Top 10 most Instagrammable museums” in the world by the magazine Smithsonian. Photo: IC Photo

A girl sits on a banana-shape swing at the attraction on Aug. 26. Photo: VCG

A girl rides down a slide on Aug. 7. Born on Broadway in New York in 2016, Shanghai has become the Museum of Ice Cream’s first China stop. Photo: VCG

Visitors play at the giant plastic sprinkle pool on Aug. 26. Before traveling to China, the Museum of Ice Cream has been exhibited in New York, Chicago, Austin and Singapore. Photo: VCG

The attraction integrates art, fashion, food, games and other elements to bring an immersive interactive experience to visitors. Photo: Courtesy of the Museum of Ice Cream

A model car sits with an ice cream model atop. Photo: Courtesy of the Museum of Ice Cream

An ice cream-themed train carriage installation at the attraction. Photo: Courtesy of the Museum of Ice Cream

Cooperating with trendy U.S. hamburger chain Shake Shack, the attraction sells ice creams with various flavors and shapes. Photo: Courtesy of the Museum of Ice Cream

Visitors pose for photos at the Rainbow Hall on Aug. 7. Photo: IC Photo

Split over two floors, the museum is located at the Qiantan Taikoo Li shopping complex in Shanghai. Photo: Courtesy of the Museum of Ice Cream